Since 1984, DockMaster has been at the forefront of marina management technology, making life easier for staff to stay on top of their business. Time and time again, DockMaster products have proven their worth in not only helping marinas save time and money, but opening doors to users in improving their operations, as well as… (more)
Technology has played a big factor and has likely impacted more areas of our businesses than anything else. However one change that has been slower, but is starting to happen more, is the reduction or elimination of paper. The paper process is slow, prone to error, information could easily be misplaced and finally, it often… (more)
So, you’ve had to close your marina, albeit temporarily. It sucks. And, while there may undoubtedly be much worse things going on in the world, if your business has to temporarily close by order of the government, law or those above you, it’s entirely justified to be concerned. Thankfully, there are a number of things… (more)
One day, perhaps the email marketing platform might go the way of the dinosaurs, but for now this established and reliable tool isn’t going anywhere. In an age where the reach of digital media is everywhere; in blogs, social media and various types of content vehicles like case studies or whitepapers, our old friend email… (more)
Customers expect to connect with businesses as easily and seamlessly as they do with their friends and family. They expect marinas to be on the same channels they are, and they want quick and convenient updates. Boating customers, typically regarded as an affluent and well-educated group, probably expect more. We know this at DockMaster and… (more)
One great thing about marine software is that the best ones out there are data-driven. In other words, all the information that the software collects about your business transactions and other financial activity can be used to evaluate your business performance, as well as guide you in making long-term decisions. With software like DockMaster, you… (more)
One thing that separates the travel industry from any other business sector is mobility. It’s only natural, considering the companies that thrive in that service trade make a living by catering to people always on the move, such as the marine industry. And when all that movement is at its peak and happening faster than… (more)
As peak season for boating approaches, DockMaster is proud to announce yet another solution to bring powerful and effective technology to all business models. This past week, DockMaster announced the launch of DockMaster Online Reservations, powered by Swift Harbour. It’s another one of several third-party solutions DockMaster has partnered with to continue leading the Marine… (more)
Cost-effectively Meeting the Need for Strategic Expansion and Improvements by Phil Friedman, Marine Industry Consultant Even in this recovering recreational marine market, I’m finding that a significant percentage of marina and boatyard operators remain reluctant to undertake strategic expansion or make long-needed improvements. Their inertia may be fueled by a FOAP (Fear of Added Payroll)…. (more)
