How eCommerce Can Expand Your Marina Market

While plenty has been said on this blog about the benefits of a marina-based business management system as well as application programming interfaces, what if your operation isn’t quite there yet? Let’s first establish that you have a sparkling website with all sorts of attractive pictures, background information on the company, and what your business… (more)

Introducing DockMaster’s Lineup of Online Classes for May

With more marine businesses set to reopen, DockMaster is here for customers While restrictions are largely varying by state, marine businesses now have a clearer picture of when business can resume and return to some form of normalcy. While businesses should still consult with appropriate jurisdiction in reopening, the DockMaster team remains available to customers…. (more)

Nautical distancing could be the answer to boating carrying on

Boating could provide some liberation, while respecting distancing rules While everyone yearns for getting outside and mobile, it must also be done responsibly. With the summer months just around the corner, marine enthusiasts can’t help but start thinking about ways to do what they love, while continuing to practice social distancing. With boat shows around… (more)

Struggling working from home? Try these tips

Working from home isn’t particularly easy if you’re not used to being away from the office. But, here’s a secret: working from home isn’t easy for those who do it regularly, either. It’s true, as so many people are currently finding out. Working from home is challenging with so many distractions, family members and pets… (more)

Why now is the time to get social

Research suggests that 89% of marketers use Facebook for their brand marketing efforts. Over on Instagram, it’s believed 90% of users follow businesses on the platform. Now, more than ever, it’s vital businesses jump on social media. Because the world is clearly waiting to hear what they have to say. If you haven’t invested meaningful… (more)

How to find business overheads you really don’t need

There are times during the life of any business where overheads need to be reviewed. Unfortunately, those times often push business owners to make rash decisions which, ultimately, result in lower levels of efficiency and profitability. You read that right – cutting your overheads can lower your profitability if you get it wrong. So, with… (more)

A Marina Customer and Their Long-Term Value

The work that goes into operating a marina effectively and efficiently is not always visible to the customers. A Marina Manager develops, administers, and supervises the Marina enterprise operations, including the effective and proper maintenance of all marina facilities, supervision of personnel, and meets compliance demands, rules and regulations. Unless all this happens perfectly and… (more)