Communicating effectively year-round sets operators up for success in peak season It certainly has been a unique year in the boating industry. As industries across the country faced their own challenges, the marine industry dealt with shutdowns, then the surge in demand for boats. The industry also saw encouraging trends play out, such as the… (more)
Whether you are managing a marina, a boatyard, or a boat dealership company, you need to start leveling up your services. The marine industry is evolving, and your customers’ demands are changing. It is time you leverage technology such as a marine management system to improve your operations and future-proof your business. With so many… (more)
First-time buyers account for over one-third of new and pre-owned boat purchases so far this year. Boat sales, which reached record high levels in 2020, elevated an additional 30% throughout March. Demand has reached an all-time high, as more and more Americans take to the water in record numbers, according to the NMMA. “As the… (more)
While plenty has been said on this blog about the benefits of a marina-based business management system as well as application programming interfaces, what if your operation isn’t quite there yet? Let’s first establish that you have a sparkling website with all sorts of attractive pictures, background information on the company, and what your business… (more)
DockMaster’s award winning app simplifies labor scheduling, eliminating paper processing between departments DockMaster has brought the power of mobile to current and new customers. DockMaster Mobile, our time keeping app, allows technicians to enter time on work orders using a mobile time clock or time card, as well as review their scheduled jobs. Best of… (more)
Whether it’s a marina, boatyard, boat dealership or any other business that supports the marine industry, the value of ongoing employee training will help your business. According to the Association for Talent Development, companies that offer comprehensive training programs have 218% higher income per employee than companies without formalized training. It’s a critical part of… (more)
The world’s a critic as the saying goes, and today all the world’s critics are online and many are commenting, critiquing, liking, sharing and recommending your marine business, right now! Marine businesses today, like any business will be picked apart by online ratings or reviews, and this means controlling your online reputation is a top… (more)
Today’s boat dealers are managing and even juggling many different areas of their operation, and keeping up with the speed of modern day business has become challenging. Gone are the days of spreadsheets and the business card rolodex to stay in touch and manage customers. Today it’s a mandatory requirement for a boat dealer to… (more)
The work that goes into operating a marina effectively and efficiently is not always visible to the customers. A Marina Manager develops, administers, and supervises the Marina enterprise operations, including the effective and proper maintenance of all marina facilities, supervision of personnel, and meets compliance demands, rules and regulations. Unless all this happens perfectly and… (more)
