Four Benefits of Marine Businesses using a CRM System

Like every industry, the marine business is rapidly changing as more and more technology surfaces with the promise of creating greater efficiencies, streamlining workflows and generally staying on top of all the financial activity going on inside the company. Comprising much of that technology are management software systems that handle all the aforementioned, which has… (more)

More Ways Your Marina Can Benefit From Going Paperless

In the 1980s when computers were first in the workplace, the dream was a paperless environment. However, the technology at the time contributed to more of that tree fiber multiplying on desks and in file cabinets. Eventually, some innovators came across the idea of developing management systems to help organize electronic files which helped quickly… (more)

How eCommerce Can Expand Your Marina Market

While plenty has been said on this blog about the benefits of a marina-based business management system as well as application programming interfaces, what if your operation isn’t quite there yet? Let’s first establish that you have a sparkling website with all sorts of attractive pictures, background information on the company, and what your business… (more)

Ways To Communicate With Your Customers After Boating Season

Communicating effectively year-round sets operators up for success in peak season It certainly has been a unique year in the boating industry. As industries across the country faced their own challenges, the marine industry dealt with shutdowns, then the surge in demand for boats. The industry also saw encouraging trends play out, such as the… (more)

Prepping Boats and Marinas For Hurricane Season

BoatUS shares guide for boaters and marina operators to prepare As we head towards the end of August, boaters and marina operators across the country now have hurricane season on their minds. With several major hurricanes expected to hit U.S. shores this year, it’s imperative to be well prepared.  Fortunately, BoatUs has shared a detailed… (more)