DockMaster Mobile App Named to Boating Industry’s 2019 Top Products

Here at DockMaster, we are excited and honored to announce that we have been included in Boating Industry’s 2019 Top Products list! For the second year in a row, DockMaster has been included on Boating Industry’s annual Top Products list. This year, DockMaster’s Mobile App was named among Boating Industry’s top 50 products. This is the… (more)

How ECommerce Can Expand Your Marina Market

While plenty has been said on this blog about the benefits of a marina-based business management system as well as application programming interfaces, what if your operation isn’t quite there yet? Let’s first establish that you have a sparkling website with all sorts of attractive pictures, background information on the company, and what your business… (more)

How Thinking Green Makes Good Sense for Marinas

As the social focus shifts towards environmentalism, proponents of the green movement never tire from pointing fingers at some rather conspicuous targets. It’s not a short list, either. Cities, pipelines, internal combustion engines, factories, you name it, everyone’s a culprit. That also goes for marinas. But there’s no shortage of marinas who want to be… (more)

DockMaster To Attend 2019 Refit International Exhibition And Conference In Ft. Lauderdale

DockMaster will be present at the Refit Show for the first time. DockMaster Software is the Premier Marine Management Software and will fittingly be an exhibitor at the 2019 Refit Show, taking place April 10-11 from the Broward County Convention Center in Ft. Lauderdale, Florida. Several DockMaster crew members will be setting sail for Ft…. (more)

Finding a Place in Marina Operations for Automation

  I’ve never met a Chat-Bot I didn’t hate… by Phil Friedman, Marine Industry Consultant My first serious job in the recreational marine industry was managing a small 40-slip marina and trailer park on the Lake Erie shore. That was at a time before anyone ever heard of a desktop computer. A decade later, I… (more)

CRM and Customer Service

Avoid confusing customer relations management with customer service by Phil Friedman, Marine Industry Consultant In one of its brochures, a leading developer of CRM software explains customer relations management in the following way: “… CRM is customer relationship management … CRM lets you store and manage prospect and customer information, like contact info, accounts, leads,… (more)

Have You Outgrown QuickBooks?

Have You Outgrown QuickBooks? QuickBooks is a popular accounting system and is used by many small business owners in the marine industry. But as your business grows, there comes a time when QuickBooks simply may not provide you with the level of operational support you need to run a multi-faceted marine business. Here are six… (more)

A Competitive Advantage is Never Forever

Whether you see it as resting on your laurels or sitting on your butt, failing to constantly adapt leads to being left (on your) behind. by Phil Friedman, Marine Industry Consultant Always seek a competitive advantage Having a “competitive advantage” involves imbuing your product with a singular feature or set of features that distinguish it… (more)