Brunswick Partners with DockMaster and MyTaskit

Brunswick Partners with DockMaster and MyTaskit

LAKE FOREST, Ill., December 11, 2017 – Brunswick Corporation’s (NYSE: BC) dealer services team, Brunswick Dealer Advantage (BDA) announced today that it has partnered with DockMaster to offer exclusive discounts on DockMaster and MyTaskit products to their marine dealers in the United States and Canada. Launched in 2007, Brunswick Dealer Advantage is celebrating its 10-year anniversary and DockMaster and MyTaskit are two of several new programs being launched in honor of this milestone.

“Brunswick Dealer Advantage is committed to offering Brunswick dealers with more options to strengthen their businesses and increase their profits,” said Kirsten Schuchardt, program manager for Brunswick Dealer Advantage. “By partnering with DockMaster and MyTaskit, our dealers now have access to two more industry-leading comprehensive and integrative dealer management systems, and for much less.”

DockMaster pioneered the Marine Management Software industry, deploying the first marine management solution in 1983. Today, DockMaster continues to meet the demanding needs of marine dealerships and marinas with scalable full-business management solutions.  DockMaster software offerings include accounts payable, accounts receivable, general ledger, haul and launch management, parts inventory, prospect management, service and work orders, boat sales with F&I, order entry, point-of-sale, reservations, slip and rack management, and so much more. In addition, DockMaster partners with over 16 best-in-class web-based and mobile apps to provide CRM, dealer website integrations and EMV credit card processing, among others.

“We are excited to partner with Brunswick Dealer Advantage to provide their extensive dealer network with exclusive pricing on our DockMaster and MyTaskit products,” said Cam Collins, president of DockMaster. “As a technology solutions company that is 100% dedicated to the marina and marine industry, the BDA program provides us with a unique opportunity to help more dealers grow and improve their businesses.”

As an official reseller of MyTaskit, DockMaster will also be providing Brunswick dealers with exclusive discounts on the MyTaskit software product.  MyTaskit provides a comprehensive software platform for work coordination within companies and between multiple businesses and their customers. The software allows service professionals to assign tasks from work orders to each other or subcontractors, prioritize works tasks for technicians, allow entry of labor hours and notes for work tasks using mobile phones, look up boat history using a mobile phone, seamlessly share labor hours, notes, tasks status and more between DockMaster and MyTaskit.

“We are very proud to be affiliated with Brunswick Dealer Advantage and the Brunswick marine brands,” said Kevin Hutchinson, founder and CEO of MyTaskit. “MyTaskit provides marine dealers and marinas with a platform to run their businesses more efficiently and move away from chaotic paper based processes and overuse of email and texting which are fast becoming cumbersome and outdated. We are excited to offer our robust software solution to all Brunswick marine dealers in the US and Canada.”

Brunswick Dealer Advantage consists of leading dealer services that are designed to help dealers reduce costs and drive revenue, as well as enhance the retail customer experience and reward employees. Dealers can visit booth #826 and #828 at this year’s Marine Dealer Conference and Expo (MDCE) to learn more about more about DockMaster or MyTaskit or booth #832 to learn more about BDA.  Dealers can also contact DockMaster and MyTaskit directly at 561-969-2882 (option #2) or Brunswick Dealer Advantage at 877-462-3884.

About Brunswick

Headquartered in Lake Forest, Ill., Brunswick Corporation’s  leading consumer brands include Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts and accessories; Land ‘N’ Sea, Kellogg Marine, Payne’s Marine and BLA parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern; Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group  and SCIFIT fitness equipment; InMovement products and services for productive well-being; and Brunswick billiards tables, accessories and game room furniture. For more information, visit http://www.brunswick.com.

About Brunswick Dealer Advantage

As part of Brunswick Financial Services, Brunswick Dealer Advantage offers a broad range of dealer services designed to enhance the long-term profitability of Brunswick’s dealers. Business services focus on four areas: attracting more retail customers, rewarding employees, enhancing operations, and increasing profitability. For more information on all Brunswick Dealer Advantage programs, visit http://www.brunswickdealeradvantage.com or call 877-462-3884.